Mercedes-Benz of Ponce
I worked with the Mercedes-Benz of Ponce brand from the creation of its social media page through its grand opening. I covered events such as the unveiling of the restored fire trucks at the Ponce Fire Station, the dealership’s grand opening, and the welcome cocktail party, serving as a content creator to share updates on social media.
I developed social media strategies for the brand, established direct communication with clients, and lead the creative team responsible for client requests. I also served as content director for the photos and videos used on social media. I worked on the development of MBP radio ads.
At Mercedes-Benz of Ponce, I served as social media manager, content director, and copywriter. The brand was active at the agency from March to July 2025, during which time I remained fully engaged in the brand’s projects.
With Mercedes-Benz of Ponce, in addition to handling the launch and events in the city of Ponce, we developed monthly offers where their name was associated with Ponce. “Flaming Offers” and “Encuentre su Perla en Ponce” were the names used. Similarly, we utilized well-known locations in the “Ciudad Señorial" for photo shoots as part of the dealership’s opening message.